Quote – The Graphic Mac

About logo design

James — Thu, 13 Aug 2015 11:13:16 +0000

Fantastic quote about logo design from Paul Rand

A logo is less important that the product it signifies

James — Thu, 18 Jun 2015 15:30:43 +0000

Some great advice to consider when designing a logo for your next client.

Government investigates Apple. Again.

James — Thu, 11 Jun 2015 15:00:54 +0000

Apple must have a lot of ping-pong balls in the government’s “who do we investigate next” lottery barrel.… Read the rest

Emerson’s Path

James — Tue, 03 Feb 2015 22:00:49 +0000

I always loved this quote.

So you’ve released a new app?

James — Mon, 01 Dec 2014 15:00:10 +0000

… Read the rest

Apple is shutting The Graphic Mac down. And I’m pissed!

James — Tue, 01 Apr 2014 13:35:06 +0000

I received a C&D letter from Apple’s lawyers today. Here are the unfortunate facts…

You’re likely to see a whole lot of bullshit headlines like that today. Just remember, believe little of what you see on the interwebs today.

Color defines a logo

James — Thu, 13 Feb 2014 14:00:28 +0000

When you get to own a color as much as Coca-Cola does, you don’t need much more around it.

The wrong color can make a great logo look like something a friend left on your bathroom floor the morning after a party.

Take a look at this brief article at FastCoDesign, then ask yourself: How much does color define a logo? Truth-be-told, you should probably spend nearly as much time thinking about your color use as you do designing the logo.

Slow posting schedule

James — Tue, 18 Jun 2013 13:21:09 +0000

You may have noticed that I haven’t posted any new articles or links lately. I suppose I should have mentioned a while ago that I’m in the process of selling a house and buying another one, so my free time has been fairly limited. The next few weeks I’ll be on a tight schedule, but will try to share some useful resources and post an article or two.

Thanks for your patience.

Design is about communication

James — Thu, 30 May 2013 21:00:41 +0000

Design is about communication. It is about helping clients to realize their goals through a design solution geared toward their questions, concerns, wants, and needs.

Skeuomorphic vs. Flat design is the subject of the article, but in reading it, I found that the arguments made apply to design in general.

Design Advice: Naming your Photoshop layers

James — Wed, 20 Feb 2013 13:00:09 +0000

For the love of God, PLEASE NAME YOUR LAYERS. There’s nothing worse than opening a Photoshop file with 50 layers that are named Layer 1, Layer 2, Layer 1 copy, Layer 4 copy, Layer 4 copy 2 (you get the idea). It makes it extremely difficult to work with later on; especially if that Photoshop file was created by someone else.

Name your layers in a short but descriptive manner. And don’t be afraid to group things into Layer folders. Photoshop even has a Note tool you can use (found under the Eyedropper tool). You’ll have a much easier time editing it later, and anyone else that has to work with the file will thank you.