I’ve been a part of the hiring process for positions in the creative department at several ad agencies and in-house design departments over the years. I’ve seen a lot of creative resumés and portfolio books, and even more that never made the cut – but it wasn’t because they lacked talent.
The vast majority of the applicants made grave mistakes when it comes to their potential of getting hired. The bulk of the mistakes are simple, and obvious when you think about it.
Selling yourself correctly results in a winning resumé and portfolio
The Resumé
Because we’re talking about a creative position, your resumé has the luxury of being creative. Take advantage of it. The first thing I do to weed-out resumés is throw away every last one that contains an “objective” paragraph on it. It’s a waste of space. I Know what your objective is, it’s to get the job we’re offering – otherwise you wouldn’t be applying for it, right? Having an objective graph on your resumé tells me you aren’t very creative, and probably used a template.
The next thing I look at is the individual job titles you’ve listed, and the type of information you’ve provided under each one. I know what an art director does, I don’t need you to list 25 typical tasks that EVERY art director does. Instead, use that space to share some successes, or out-of-the-ordinary situation you were a part of. Also consider sharing awards you’ve won in that space. (more…)